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Services

Consulting services offered by Performance Consulting are presented here below in a detailed but not exhaustive list. The Consultant based on knowledge and know-how undertakes part or all the following services after consultation and thorough investigation and research of the client’s needs. Simple creative activities are delivered by the Consultant while for others external collaborators come on board following the strategic guidance of the Consultant. Through the years of experience Sandra has identified a team of collaborators that can respond effectively and efficiently to any client’s needs. But it is up to the client to decide with regards to the external collaborators. The Consultant is happy to work with any of the client’s collaborators.

Market and Competition Analysis

Research on market conditions and competition analysis

Market Segmentation

Defining possible target markets.Segmentation and targeting

Brand Profiling

Analyzing strengths and weaknesses of the brand (SWOT analysis), forming the brand wheel and ultimately the brand positioning and brand offer.

Brand Name
Logo Design
Tag Line

Brand name research and proposals. The Advisor will identify design routes according to brand profile and market research to conclude an attractive branding for the target market. The branding proposal will also include tag line proposals as well.

Campaigns

Create campaign messages and end line, build content for websites and social media pages, tags erc. Monitor and control digital campaigns development on behalf of the client.

Social Media and Website creation

Ameliorating brand presence, briefing and monitoring external agencies on behalf of the client. Builds website with the support of a web developer and competition analysis that has been conducted and builds content to accomplish the desired brand image.

Print or Digital Material

In collaboration with other external partners proposes and creates brochures, newsletters and any other communication material, printed or digital. Undertakes content and title creation.